Blog

Nov

09

Bonus Sandwich - packaging your sales

Bonus Sandwich - packaging your sales

I’ve been listening a lot to Smart Passive Income lately. It’s a great podcast, full of great sales, marketing and product tips to help you step your game up. Recently Pat interviewed Derek Halpern of Social Triggers and Derek pr...

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Squashing bugs, it's part of the job

Squashing bugs, it's part of the job

Software bugs are part of the process Software bugs or “defects”, unfortunately are a standard part of any software development process.  As a consultant my customers have varying levels of understanding and experience with ...

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Jul

28

Setting up a drip email campaign with MailChimp

Setting up a drip email campaign with MailChimp

This weekend I spent some time working on Post Kudos, the online and mobile app that makes it easy to collect video testimonials.  One of the features I wanted to add was the ability to set up an automatic drip email campaign...

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Jul

21

What's trending in web design

What's trending in web design

Single Page Websites Single page websites are great for companies or organizations that consciously do not want to have a lot of content to add and manage. The idea is that all of your websites content can be found on one long sc...

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Jul

13

Expert advice is not free

Expert advice is not free

Some prospective clients have their requirements finally detailed; maybe it is even an official RFP.  However, you will often get the client that has thought about their idea a lot but has never documented it in a way they ca...

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Jul

09

Trust your gut and turn that project away

Trust your gut and turn that project away

One of my primary job responsibilities at Web Ascender is to identify companies that are a good fit for our services.  The success of my business is not only defined by the success of the projects we accept, but also the proj...

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Mar

03

Winding down a product company

Winding down a product company

This month we started to wind down DNNspot.com one of Web Ascender’s product ventures.  It was a difficult task to decide the future of that mini-company because it was profitable, but that isn’t the only thing that matters.&...

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Oct

05

Better services, not more services

As a business owner I am always paying attention to how other companies operate and market their businesses. Recently I have noticed that some companies tend to just offer more services to try to get more business. Why don’t compa...

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Setup Ruby on Rails OS X Lion

Setup Ruby on Rails OS X Lion

In the last 6 months I have installed Ruby on Rails 3 a hand full of time on OS X. There are lots of different articles on how to do this but this is the simplest and the best way I have found to setup my Ruby on Rails 3 developm...

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Apr

19

Effective Guerilla Marketing

Effective Guerilla Marketing

I received the most interesting lead on a website yesterday.  Being an entrepreneur, a salesman , a marketer, a developer and all the other roles I play at Web Ascender I have to always be consintrating on  continuing my...

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Jan

02

Starting a software product company

Over the last 8 years I have only worked in the software and web consulting realm.  But in the last 6 months some co-works and friends of mine started a product division within WA.  Kevin, Kyle, Michael, Matt and I have ...

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Aug

14

Software is easy. Marketing is hard.

Software is easy. Marketing is hard.

It may not be the case for some but for me the idea of a great software product has come pretty easy.  There are many times a day that a developer, or a manager due tasks that appear to be mundane, and would love for improvem...

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Mar

09

Making a better 404 page

I just ran into a 404 page on a website, and realized that it should be a standard practice to customize your websites 404 page to make it more useful to users. The standard 404 error page is ugly and does not provide any benefits...

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Jan

07

Getting rid of the admin area of your application

One difference that I have always liked about DotNetNuke versus Drupal and Joomla is that the admin interface is built into the website not a separate area.  When Kevin and I researched all of the top Content Management Syste...

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Jan

04

Increasing Your Business By Speaking

Increasing Your Business By Speaking

2009 will most likely be as slow for many businesses as 2008. But you don’t have to participate, a good tip for 2009 is to work on a presentation that you can start giving to local associations and businesses. All you need to g...

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My First Week With A Macbook

Picked up a Macbook on Craigslist to start to get in touch with this hipster coffee shop, "I use a Mac I'm so cool lifestyle." Well, and to rock out some Ruby on Rails development and have a good excuse to do so. I have outlined...

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Nov

17

How to sell agile software development

I have found that Selling Agile Development is easier than I would have initially expected it to be.  The selling process is usually so complex.  In the more complex cases it starts with a Request for Proposal....

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Nov

14

Roles a web company musts play

What skills do you need to create an all-star website? It’s something I think about often, and I have had a ton of people come to us recently who have been burned.  Burned because they had their friend who ‘did websites’ or a...

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Best practices for changing DNS A and MX records

Tricky part with some website launches is that you will be moving the A record which is usually the website records such aswww.yourdomain.com and potentially other records or CNAMES such as ftp.yourdomain.com  ...

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Jul

18

Ecommerce Usability Tips

Call it a shopping cart Do you run an online handbag store and think it would be cute to have everyone add their items to their ‘handbag?’ or perhaps you sell auto parts and think it would be neat to have users add their air and ...

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Apr

30

Is the evolution of a web designer always the same?

I had the privilege of being a  website design judge at the Capital Area Career Council web design showcase today.  The students were Junior and Senior high school students who are taking classes at the career ...

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Jan

17

Top missed website usability issues

      Usability is a measurement on how easy a website or user interface is to use. This term is also used to refer to how to improve the overall ease-of-use when designing an interface. The core components of u...

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Sep

17

How can Business Networking improve your business?

Many entrepreneurs and salesmen know that networking with other people is an important factor in creating a successful business. However, I fear that many people overlook this simple and effective way for growing your business, in...

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Sep

09

Write more effectively in just 10 minutes

If you’re responsible for sending out important emails, writing online articles, or crafting important documents for your employer then we have some very useful tips for you to consider.  These tips are tailored primarily for...

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Jun

06

5 ways to improve your business with the web

There are 5 easy things you can do to make sure your business embraces the Internet as a sales and marketing tool in 2007: Purchase your own .com Domain Name for your company Use your .com Domain Name for all email com...

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Your personal marketing strategy

Every salesperson should develop a marketing strategy specific to how they do business.  It should be a plan that you personally create or possibly design alongside a professional to outline how you can satisfy your customers...

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8 Ways to boost your performance

Don’t have enough time in the day? Have the feeling of not accomplishing what you set out to do that day? Feeling overwhelmed by what is still yet to do?  Here are some tips that will help you make the most of your day. ...

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Dog Training Worksheet

Dog Training Worksheet

Pushed this to the end of the blog, since it is off topic, but it's shared and found online. These are notes from a couple books and blogs I have been reading.Download my dog training worksheet. It may not make a lot of sense if ...

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My Ventures

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  • Web Ascender

    Web Ascender

    Web/Mobile design & development.
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  • Post Kudos

    Post Kudos

    Mobile App for client testimonials and customer reviews.
    Learn More »

  • File Ascender

    File Ascender

    Easily upload and share files from anywhere.
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  • DNN Spot

    DNN Spot

    High quality, easy to use, accessible and search engine friendly modules.
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My Books

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Executive Guide to Web Design

This book is designed for business executives who want to learn about critical factors that affect your businesses website and online marketing. After reading this guide you will be comfortable working with your web design firm, marketing department and steering the direction of your company's online success.
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What Internet Startups Need to Know

Are you interested in making the next big thing? Do you have a great idea, know your industry, and have a good way to get your product into the hands of others? This short e-book will go through the primary things to consider when evaluating and executing on your web or mobile application startup.
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I Speak!

I do presentations to small local groups as well as Fortune 500 companies.  I have been requested to speak about:

  • Entrepreneurship experience
  • Running a small business
  • Using Social Media to improve your business
  • Personal branding
  • Internet Marketing
  • Web design and internet trends
  • Numerous programming topics

Contact Ryan Doom »